To set STIHL dealers apart from their retail competitors, imre facilitated a two-pronged approach, supporting dealers both nationally and locally. To assist dealers at a national level, imre created and optimized content to find potential new customers and developed an execution strategy to drive audiences to find their local dealer. Additionally, imre supported dealers locally, by creating seasonally-based and product-focused digital content to help these businesses connect with their customers in the area and get them to the point of purchase. Our team heavily segments audiences and the use of multiple placements to help find more customers in more places across social.