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Design exercise - Mayavi Seaways
Few months back I got a call from a person who wanted to do the branding for it's sea ferry services in Mumbai city. In the conversation, I realized that the person wasn't exactly a match for my work, as he was looking for low price designer. Instead of saying No, I helped him with other designing options where he can get design requirements fulfilled within his budget.
Later I gave a second thought about it and came to a conclusion that the project can be a really good design exercise. The person told me that the name was based on his two kids "Mayank" and "Sanvi", and he combined them to form word "Mayavi". In many Indian languages Mayavi means mysterious as sea has a lot of mysteries, so the name was perfect fit to the services.
When I started designing, only two things came in my mind, Sea waves and Blue color. And when Pantone announced color of the year 2020, I couldn't contain my excitement as it was perfect match for this project.
Design exercise - Mayavi Seaways
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Design exercise - Mayavi Seaways

Design exercise done for sea ferry service business.
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Published:

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