Interactive real time sequences for the Audi Press Conference at Geneva International Motor Show 2014.
Major parts of the motion graphics and digital landscapes used in the show were rendered real time. To trigger and assist playback of the sequences a combination of real time tracking data and additional sensors input was used to determine the position and speed of the showcars corresponding to the curved led screen.
Major parts of the motion graphics and digital landscapes used in the show were rendered real time. To trigger and assist playback of the sequences a combination of real time tracking data and additional sensors input was used to determine the position and speed of the showcars corresponding to the curved led screen.
Client: Audi AG
Agency: Acht Frankfurt
Creative director: Simon Mayer
Producer: David Schmidt
Show Concept: Oliver Adams
Show Director: Andy Kohlstadt
2nd Director: Raquel Davila
Technical director: Frank Förster
Motion graphics production: Acht Frankfurt
3D Artists: Christian Lerch, David Frank, David Gross, Florian Prütz, Lo Iacono
Realtime production & integration: Meso Digital Interieurs
Project management: Max Wolf, Christian Hergarten
Software development & System integration: Thomas Eichhorn, Woelshi Lean, Björn Schwarzer
Technical project management: Christian Hergarten
Agency: Acht Frankfurt
Creative director: Simon Mayer
Producer: David Schmidt
Show Concept: Oliver Adams
Show Director: Andy Kohlstadt
2nd Director: Raquel Davila
Technical director: Frank Förster
Motion graphics production: Acht Frankfurt
3D Artists: Christian Lerch, David Frank, David Gross, Florian Prütz, Lo Iacono
Realtime production & integration: Meso Digital Interieurs
Project management: Max Wolf, Christian Hergarten
Software development & System integration: Thomas Eichhorn, Woelshi Lean, Björn Schwarzer
Technical project management: Christian Hergarten
