MERCEDES ME - CITY STORE HAMBURG
In Summer 2014 Mercedes-Benz launched the first Mercedes me Store located next to the Hamburg Binnenalster – one of the top city center locations. On 550 square meters the store combines product presentation, catering, events, information and advice as well as a wide variety of digital interaction to create an holistic and interactive brand- and product-experience.
 
Project management & media engineering as part of team Atelier Markgraph during concept and design phase.
Client: Mercedes-Benz, Daimler AG
Agency: Atelier Markgraph GmbH
 
Spatial Concept: Kauffmann Theilig & Partner / Atelier Markgraph GmbH
Architecture: Kauffmann Theilig & Partner
Spatial Communication design: Atelier Markgraph GmbH

Photos: Daimler AG
MERCEDES ME - CITY STORE HAMBURG
8
366
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Published:

MERCEDES ME - CITY STORE HAMBURG

Project management & media engineering as part of team Atelier Markgraph during concept and design phase.
8
366
1
Published:

Creative Fields