HOGAN — Nordic Noir
For the 2019 E-Commerce Winter Capsule Collection, HOGAN asked us to develop
several digital contents to support campaign’s launch.
several digital contents to support campaign’s launch.
The brief was about respecting the overall FW scenario, dedicated to nordic environment.
We gave the campaign an experiential feeling, staging an ideal walk on real rocky trails, pine cones, leaves, twigs, while enjoying the magic of starry skies, silent woods, monumental peaks and northern lights.
We gave the campaign an experiential feeling, staging an ideal walk on real rocky trails, pine cones, leaves, twigs, while enjoying the magic of starry skies, silent woods, monumental peaks and northern lights.
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HOW WE DID IT
Client: TOD’S SpA
Concept & Art Direction: Happycentro
Props Design & Photography: Federico Padovani
Photo Editing: Andrea Alice Bronzetti & Federico Galvani
Special thanks to: Team Hogan
Concept & Art Direction: Happycentro
Props Design & Photography: Federico Padovani
Photo Editing: Andrea Alice Bronzetti & Federico Galvani
Special thanks to: Team Hogan
