Volkswagen serie
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About

About

Fascinated by Bill Bernbach's books, which I studied at university, when I worked at DDB I was honored to work on such an aspirational brand that… Read More
Fascinated by Bill Bernbach's books, which I studied at university, when I worked at DDB I was honored to work on such an aspirational brand that is Volkswagen. Read Less
Published:
This is a serie of my works created for Volkswagen between 2009
and 2010, when I was working at DDB Milan. 
Don't let small damages turn into tragedy.
Clever Repair Service.
 
Credits:
Client: Volkswagen
Product: Service
Agency: DDB Milan
Executive Creative Director: Vicky Gitto
Art Director: Mattia Montanari
Copywriter: Riccardo Ciunci
Photographer: Winkler + Noah

On air: February, 2010
Relax while working.
Caddy with complete service repair included.
 
Credits:
Client: Volkswagen
Product: Service
Agency: DDB Milan
Executive Creative Director: Vicky Gitto
Art Director: Mattia Montanari
Copywriter: Riccardo Ciunci
Photographer: Winkler + Noah

On air: January, 2010
Fire and theft won't scare you anymore.
Caddy Life with fire and theft insurance policy included.
 
Credits:
Client: Volkswagen
Product: Service
Agency: DDB Milan
Executive Creative Director: Vicky Gitto
Art Director: Mattia Montanari
Copywriter: Riccardo Ciunci
Photographer: Winkler + Noah

On air: December, 2009
You won't see the difference. you'll feel it.
Choose original spare parts.
 
Credits:
Client: Volkswagen
Product: Service
Agency: DDB Milan
Executive Creative Director: Vicky Gitto
Art Director: Mattia Montanari
Copywriter: Riccardo Ciunci
3D Artist: Balalò

On air: September, 2009
20 checks at only €69,90.
Smartness required.
 
Credits:
Client: Volkswagen
Product: Service
Agency: DDB Milan
Executive Creative Director: Vicky Gitto
Art Director: Mattia Montanari
Copywriter: Riccardo Ciunci
Post-Production: Studio Ros

On air: July, 2009