MVO Nederland was originally founded by the Dutch Ministry of Economic Affairs. Now an independent organization, MVO Nederland has become Europe’s largest sustainability business network. It accelerates sustainable entrepreneurship, with over 2,000 partners working closely together towards doing better business.
Together they help create a sustainable economy and a sustainable future.
To make their brand more powerful, and help it to activate their audience in a uniform way we created a new visual brand identity. In harmony with MVO Nederland’s new positioning, we put their entrepreneurial target group at center stage, in combination with bold statements or activating questions. MVO Nederland can now create content with a solid system of refined basic elements, easy to use content blocks, imagery and call-to-actions. Helping this network organization to capitalize on the successes it helps establish. MVO Nederland invites you to take your part in tomorrow’s economy!
CREDITS
Design: Adam Lane
Client services: Etienne Wolfs
Creative Director: Edwin van Praet
Client services: Etienne Wolfs
Creative Director: Edwin van Praet
