Role: Senior Graphic Designer
“At its exhibition stand located in Zabeel Hall, the company is offering visitors the chance to explore and experience state-of-art technologies that the company claims ‘outline the future of telecommunication in the region.’ Etisalat is using live demonstrations and simulations to show how technology touches and enhances all aspect of its customers’ lives, whether at home, at work, or on-the-move.
Etisalat is one of the largest telecommunications companies in the world. Headquartered in the UAE, they are the leading operator in the Middle East and Africa. Etisalat operates in 18 countries across Asia, the Middle East and Africa, servicing over 100m customers out of a total population of approximately 1.9bn people.
A dedicated part of the stand showcases a ‘comprehensive digital home experience’ that will introduce a new era of household communication and entertainment to end users. Billed as ‘eLife’, the offering, which is based on a fibre-to-the-home network, will open up new technologies for consumers through its high speed broadband network, which will be made available to all fixed line customers and UAE households by end of 2011.”