Role: Creative Director / Head of Design - Case Study
An invention in collaboration with the University of Moratuwa, this World Bank funded project is the ultimate solution for Sri Lanka’s traffic congestion. It involves a series of smart junctions using real time data, processed by an AI controlled central server to manage traffic signals in areas affected by heavy vehicular movement.
Sri Lanka is conditioned to severe traffic congestion day in and day out. Traffic speeds are heading towards a drop to 8km/h by 2020. There is a LRK 32bn annual financial and man-hour loss due to improper traffic systems.
IQ in collaboration with the University of Moratuwa carried out an extensive research on gathering, analysing and publishing data on average time wastage and financial loss. We innovated a solution that creates a series of smart junctions to regulate areas with heavy vehicular movements.
Smart Junction is the brainchild of IQ, a World Bank approved project, piloted in partnership with the University of Moratuwa. The system will cut down wait time by as much as 35% and save approximately LKR 12.25bn for the economy.