The restaurant discount site DineOutCheap.com needed web videos and banner ad copy, among other things. Two key items I'd like you to note : The first is that, as a rule, I don't ask clients to do what I determined would be good for this guy (see web videos). Second, the client was keen on adding a little irreverence to set his brand apart, so check out the banner ads and a couple of radio scripts we didn't quite get to produce.