An integrated, offsite event for LG Mobile Comm - LG on Bourbon - was located in New Orlean's historic French Quarter at the landmark Royal Sonesta Hotel. An advance invite prior to the start of CTIA and select invitations given out in-stand meant that the audience was curated to key influencers and customers for maximum exposure. Key components included: live entertainment, custom designed floral, digital lighting, branding & wayfinding, and an amazing local menu