A launch commercial for the Kobe X basketball shoe by Nike.
This was a quick one week turnaround job for the China market. We were limited to actual game footage of Kobe Bryant highlighting his skills on the court. We then designed some 3D animations that compliment his skills. They being the strategic game play of a chess player, the speed of an F1 car and the deadly quickness of a great white shark.
3D animation : Fin Design
Design & Compositing : Brendan Savage
Agency : W+K Shanghai
