Helping Mums. Protecting Bums.
All it takes is just a dab of Bepanthen ointment to form a long lasting, breathable transparent layer.
No white residue, no mess, just healing and protection from nappy rash for your little one's little bum.
Client: Bayer
Agency: JWT SIngapore
Chief Creative Director: Valerie Cheng
Art Director: Wilson Foong
Copywriter: Daniel Foo
