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    All it takes is just a dab of Bepanthen ointment to form a long lasting, breathable transparent layer. No white residue, no mess, just healing an… Read More
    All it takes is just a dab of Bepanthen ointment to form a long lasting, breathable transparent layer. No white residue, no mess, just healing and protection from nappy rash for your little one's little bum. Helping Mums. Protecting Bums. Read Less
    Published:
Helping Mums. Protecting Bums.
 
All it takes is just a dab of Bepanthen ointment to form a long lasting, breathable transparent layer.
No white residue, no mess, just healing and protection from nappy rash for your little one's little bum.

 
 

Client: Bayer
Agency: JWT SIngapore
 
Chief Creative Director: Valerie Cheng
Art Director: Wilson Foong
Copywriter: Daniel Foo