2024
Festif
Brand Identity, Packaging
A charming amaro duo for the nights you never want to end. Founded in Los Angeles with a mission to bring an undeniably festive spirit to the table, surrounded by good company.
Festif
Brand Identity, Packaging
A charming amaro duo for the nights you never want to end. Founded in Los Angeles with a mission to bring an undeniably festive spirit to the table, surrounded by good company.
Festif's design is inspired by vintage European posters where artworks pop against dark black backgrounds, with strong typography intentions. This boldness paired with a perfectly imperfect block lettering, delightful script, and 'sparkles' of energy a great glass brings, are the key ingredients that evoke this key inspiration. 'Choux' is french for brussel sprouts, a unique key ingredient, such as the artichoke is to the aperitif Cynar.
The bottle itself features strong rounded shoulders, echoed in the decorative, green button cap as the signature detail.
Photography by Michael Kazmierczak with Prop Stylist Jess Anderson. Creative Direction by Wedge.
The bottle itself features strong rounded shoulders, echoed in the decorative, green button cap as the signature detail.
Photography by Michael Kazmierczak with Prop Stylist Jess Anderson. Creative Direction by Wedge.
