Mojo in $alt House

Illustrator
 
 
Mojo in $alt House  ©2023
Mobetteroworks With Salt house
 
Mobetterworks collaborated with the Korean Handcrafted meat deli ‘Salt House’. Under the title <Mojo in $alt House>, the mascot of Mobetterworks, Mojo, became a member of the Salt House crew and work in the deli.



Salt House is a handcrafted meat deli that produces high-quality meat by carefully selecting the ingredients and going through all the processes of aging, fermentation, and packaging directly by chefs. The graphic design features the symbolic motifs of “Hanging”, the process of aging the meat, and “Cutting”, the process of cutting it into a convenient piece to eat.



Under the slogan “A Little Joke for Free Workers”, Mobetterworks is a brand that tells playful jokes to workers. We suggest a better way of working, both online and offline, across products and contents. Mobetterworks brand story is being released on the Youtube channel ‘MoTV'


MoTV is a media that records Mobills’s activities and shows our thoughts. It started with the original series <Mochoon the Brand Maker>, which contains the process of launching the brand “Mobetterworks”. MoTV expanded its content to the <Real Advice> series and <Nu-Branding> series, and had a fandom called Mozzang-e. As of Aug 2021, it has attracted 56K subscribers and has become a Youtube channel for workers.




Mojo in $alt House
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