Norton // Enjoy Your Privacy
Awards
Best Narrative - FITC 2014.
Site of the Month - FWA 2013.
About
Norton is well known for their PC antivirus software. They had introduced smartphone antivirus and wanted to get the word out via a creative web experience.
Working with Jam3, we built a novel experience that let the user control the experience on their PC from their smart phone.
It was the first time that I had created a multiple device user experience. It was pivotal to ensure the smartphone aligned with the PC experience, since each would present a different message / CTA, but we're connected together.
In collaboration with the design and development teams, I created a prototype that had the PC and phone experiences on the same screen. This made it easy to understand the interactions across platforms. User flows were indicated through annotations.