Client: Agencia Valenciana de Turismo. Generalitat Valenciana.
Creative direction and graphic design: Ana Vañó (UVE) Frances, Cristina Toledo
Web design: Ana Vañó (UVE) Francés
Motion/animations: Modik Studio
Illustration: Jaime Hayde
Copy: Sandra Nadal
Project by nueve estudio
year: 2016.Valencian Community’s Tourism Law
The Valencian Tourism Office commissioned nueve estudio with the presentation of the draft bill for Tourism, Leisure and Hospitality of the Valencian Community.
This bill comprises nine points which enhance the region’s prestige and reputation as a touristic destination, a region which is sensitive to what’s different; a region which is qualified and ready to offer premium leisure, with the strongest will to improve and progress towards touristic excellence.
An explanatory video of the draft bill, computer graphics, posters, leaflets and a microsite were designed and produced for this campaign, aimed at trade professionals.
Illustrations by Jaime Hayde and Nueve Estudio.
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