Karl Pilkington : The Moaning of Life
A big budget television series broadcast in the UK on Sky 1. It was launched at MIPCOM, the renowned TV festival in Cannes.
My idea for the campaign was to base it around the travel log/blog qualities of the programme. This included the creation of iconic artwork with the production team and SKY, to produce a luxurious printed brochure and online content materials to support the programme at the launch event.
Designer/Art Director