SANLAM
CORPORATE CALENDAR 2008
The brief was to create a corporate calendar for financial services company Sanlam to give to their brokers, advisors, and clients. They position themselves in the South African market- place as people who think ahead. The calendar needed to therefore link with this positioning. The calendar used both local and international artists who use paper imaginatively to demonstrate that the calendar itself could be used again.
CORPORATE CALENDAR 2008
The brief was to create a corporate calendar for financial services company Sanlam to give to their brokers, advisors, and clients. They position themselves in the South African market- place as people who think ahead. The calendar needed to therefore link with this positioning. The calendar used both local and international artists who use paper imaginatively to demonstrate that the calendar itself could be used again.
Cover of the calendar
Detail of cover with belly band which, once removed, reveals Sanlam's positioning:
"We're thinking ahead. Are you?"
The indigenous Nemesia "Blue Bird" plant grown from the cover of the calendar.
These vases by Pumani Paper were made from the actual calendar.
