I am a passionate creative designer with over ten years experience and proven ability to transform abstract concepts into impactful engaging media. Able to create interface and experiences that can be directly mapped to business goals and user values to accurately communicate suitable UX strategies and adhere to project constraints to provide the best design solution.

Able to give holistic and tactical long-term and short-term concepts, project planning, pitching, analyze user behavior, wireframing, and prototyping. I'm also accustomed to working in a fast-paced, multi-faceted creative environment and is committed to producing high-quality work.

I possess initiative, leadership, mentoring ability, and attention to detail to execute successful project strategy without hand holding. I am also open-minded and love to work with people and their ideas to complete the project as a team. I have the drive to immerse and learn a new skill of the business to push boundaries of what is possible.

Able to design a wide range of creative from print, web, interactive co-branding marketing promotions, direct marketing landing pages to product iOS UI/UX/Visual Designs for front-end, responsive, and mobile platforms.

Specialties:
- Interaction Design
- Visual Design
- UI/UX
- User Interface Design
- Web Design
- iPhone/iPad Applications
- Art/Creative Direction
- Art Direction
- E-Commerce
- Consulting
- Start-Up Advising
- Print Design
- Photography

Projects & Clients I've worked with:
Nestle Coffee Mate, Lionsgate Films, HBO, Jack Daniels, Jameson, Mini Cooper, Patron, Pioneer, Hornitos, TNT, New Line Cinema, Sirius Satellite Radio, Sony Pictures, Columbia Pictures, Superbad, NBC - The Office Season 3, Palms Casino, The Girls Next Door, Stoli Hotel, daft punk, Snap Interactive, Bank of the West, Constant Contact, Crocs, CVS/Pharmacy, Dell, Dove Men, E*Trade, Fidelity Investments, General Mills, Hampton Inn, Hilton Garden Inn, HP, HSBC, IBM, NYU, Nasonex, L.L. Bean, Old Navy, Prudential, Radio Shack, REI, T-Mobile, UPS, Walgreens.com, Xbox 360, Xerox Read Less

I currently consult for agencies, established businesses, startups in series A/B, and service individuals in need of creative work. I work with clients to help conceptualize their ideas, organize ux/ia of the product, execute, planning of their product design, and maintenance of the product after launch.

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Projects that I am working on/have worked on:
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• Apple, Inc. - Education (NDA)
• Google - Food Program (NDA)
• Oil and Gas - Fortune 500 Enterprise in Houston, TX (NDA)

Fox Now WatchOS 1 App
• Allows user to tune into their favorite shows by watching via iPhone/iPad. Apple Watch app was developed to remind users of upcoming favorited shows.

ElderCheck iOS & WatchOS 1 App
Healthcare App
• Pioneering new innovative technology like the Apple Watch to send 1-1 communication between elder and their caregiver with HIPPA compliant process. Created using Apple Watch OS 1.

• GeoMarketing.com - News source for Location and Mobile Marketing Platform to connect CMO's and Sr. marketer's to today's mobile content. User Interface design for all pages.

• LollyWollyDoodle.com - Trendy and Unique personalized kids clothing.
User Interface Design.

• Primary.com - Brilliant Basics for Baby & Kids
User Interface Design.

• Viyet.com - Luxury Design Consignment Marketplace. Acquired by Sotheby’s Feb 2018.
https://www.architecturaldigest.com/story/sothebys-acquires-viyet-auction
All look and feel from the ground up. Wireframes, User Interface, Experience, and vendor portal backend systems.

• AllPaws.com - a top online pet adoption platform to enhance adoption efforts. Acquired by Petsmart on Oct 2017.
I designed the iOS app, User Interface, User Experience, Marketing Collateral, Pitch Decks. Read Less

Adobe Live in San Francisco on UX / UI Design (2018)
Day 1: https://www.behance.net/live/videos/1471
Day 2: https://www.behance.net/live/videos/1477
Day 3: https://www.behance.net/live/videos/1483

Adobe 99U Conference Live in New York City (2018)
Watch: https://www.behance.net/live/videos/993

Interview with Campfires.io
http://campfires.io/catherine-lo-freelance-graphic-designer/

TechCrunch (2015) - Re:quest Apple Watch app
http://techcrunch.com/2015/06/03/request-offers-a-faster-way-to-respond-to-messages-on-apple-watch-and-iphone/

Behance Feature: Web Design Served (2014)
Even Linkedin Can Be Beautiful
http://www.webdesignserved.com/gallery/7585899/Even-Linkedin-Can-Be-Beautiful

Press on Engadget, Huffington Post, Fast Company
AllPaws Pet Rescue App (2014)
http://www.engadget.com/2014/11/03/allpaws-app-tinder-pets/
http://www.huffingtonpost.com/2014/10/28/tinder-pet-rescue_n_6056144.html
http://www.fastcocreate.com/3021523/allpaws-wants-to-be-the-okcupid-of-pet-adoptions

Business Insider & American Express Open Forum (2013)
Photography featuring Trendy Felix Office Space
http://www.businessinsider.com/new-york-ad-company-felixs-office-2013-4

Behance Featured: App Design Served (2013)
Lot18 Mobile App Design
http://www.appdesignserved.co/gallery/Lot18-Mobile/5485101

Gizmodo & The Tech Block (2013)
Linkedin Concept Redesign
http://gizmodo.com/5992407/even-linkedin-can-be-beautiful

Eater.com & NY Food Festival (2012)
Featured Photography Event Coverage - Meatopia
http://blog.lot18.com/2012/09/i_survived_meatopia_2012_the_city_of_meat/ Read Less