Varda Lazar's profile

Content development: travel, luxury & apparel


I've written a lot of native advertising about travel, luxury, and apparel brands for Condé Nast. 

For this 2019 campaign with Asics, G.Q., Pitchfork, and Wired, I interviewed influencer Steve Aoki to write about music, inspiration, and wellness.
Below, another 2019 article I wrote, edited, and copyedited—for Lufthansa:
For this piece for Prince Tennis and Wired, I did interviews and extensive research on the art and science of racquets: 

I also write retail copy about great apparel brands.
Content development: travel, luxury & apparel
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Content development: travel, luxury & apparel

GQ works with amazing apparel brands (and I write branded content for GQ). At Wired, I pitched and then created a two-article-one-video campaign Read More

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Creative Fields