AT&T Select Business Rewards
A Business loyalty rewards program with more than 180,000 members nationally. Frequent interactive communications to program members via e-mails, e-statements, program website, microsites and a mobile option and social community site.
My Role: Concept & design and creative direction of all print & digital campaign communication elements, including print and digital promotions, websites, email campaigns, social community sites, videos, etc.
Supervising a client dedicated team of designers and writers.
Social Community Site
A member site to bounce ideas, talk and blog business trends, chime in and make contacts.
Website
Providing account information, awards catalog, member benefits and special offers
Account Summary Statements
Print and Email
Engage members to take advantage of the program website to check on account balances, to browse an awards catalog, or to redeem awards with their accumulated points.
Promotions
Emails, Direct mail, Seasonal Awards Catalogs and Welcome Kits.
President's Reward Emails
Top tier members are reminded to pick from a selection of free additional rewards.
