In support to the launch of the film STRAIGHT OUTTA COMPTON, we collected stories and photographed over a 100 influential people all over Asia. In total we ended up with films from Shanghai, Hong Kong, Tokyo, Beijing, Guangzhou and Taiwan.
We're all STRAIGHT OUTTA SOMEWHERE
The campaign climaxed at the YoHood street fashion expo in Shanghai where people stood in lines to try out the new special edition Beats Studio headphones.
