Kaviar Range
A range of Kaviar  for the Swedish Supermarket chain - ICA. The existing brands on the market had well known names like "Kalles" or "Svennes".  
 We wanted to create something that appealed directly to the consumers without using any Brand names, but still have a direct approach. 
 A clever solution were the actual main ingredient or the supplier of the main ingredient became the hero. 
 
Created 10 years ago at Jaxvall Design by Henrik Hallberg
 
 
 
 

ICA Kaviar
20
842
1
Published:

ICA Kaviar

The most successful designs are often the most obvious ones, this is a caviar in a tube for the swedish supermarket - ICA
20
842
1
Published:

Tools

Creative Fields