Beverage Packaging and Label Design for Grape Juice

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Catafesta Grape Juice

Year & Location
2018, São Marcos/RS, Brazil.

Assignment
Brand Identity, Label and Packaging Design.

Vinícola Catafesta is a Brazilian winery located in the Serra Gaúcha region, known for its vineyards and wine production. One of their notable products is the Catafesta Integral Grape Juice, made from high-quality grapes grown in their vineyards. This grape juice is known for its rich flavor, freshness, and nutritional benefits, making it a favorite among consumers who appreciate premium-quality beverages. With a commitment to excellence and a focus on sustainability, Vinícola Catafesta continues is a respected name in the Brazilian wine and grape juice industry. Musen Design takes pride in unveiling the product brand identity, label, and packaging design crafted for Catafesta grape juice. Drawing inspiration from the rich heritage of Vinícola Catafesta and the natural allure of their premium grape juice, our team embarked on a journey to create a visual identity that resonates with the brand's essence.

Each element of the design, from the logo to the label and packaging, was meticulously curated to reflect the elegance, freshness, and purity synonymous with Catafesta grape juice.

At the heart of the brand identity lies a deep understanding of Catafesta's commitment to quality and tradition. The logo design captures the essence of the vineyard's legacy, with a timeless aesthetic that exudes sophistication. Embracing a minimalist approach, the label design showcases the natural beauty of the grape juice, allowing its vibrant color and rich flavor to take center stage. Complemented by clean typography and subtle embellishments, the packaging design serves as a visual tribute to the craftsmanship and expertise that goes into every bottle of Catafesta grape juice, inviting consumers to indulge in a truly exceptional sensory experience.