When doing the "Euro Posters" you have the two black lines going right through the format. So the challenge is to make good use of them. In these three ideas the lines become a part of the story.
Outdoor for the computergame SWAT 4 - Everyone is a suspect.
Outdoor for Danish DJ Award.
The copy says: Imagine if you won the Lottery!
Imagine turning the back wheel of a cab into an ad for a washing maschine.
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