Navigation
You can discover the different actions by scrolling frame-by-frame or navigating through the timeline on the bottom of your screen. In this way you have an overview of all the actions done during the last 40 years. There are six themes, each of them represented by a color: species, global warming, forest, CO2 footprint, ocean and freshwater.
Motion & Sound
We decided to animate the archive images to create a real immersive experience for the user. We collaborated with the studio Daniel Glynn- Ad-Hoc Films which animated more than 35 photographies.
We added sound on the videos and used them as transitions between the timeline and the project page.
PR - Public Relation
WWF sent a panda box to different bloggers for them to share the website
on social media and help their audience discover it.
Thank you
for watching
