A collaborative exercise in entrepreneurship which took place at Startup Weekend Copenhagen Health in November, 2013. On the first night of the conference, I pitched my idea of a health-conscious office furniture line based on my research in The Posture Predicament. The idea won me a team of six willing individuals, who worked with me all weekend to develop the idea into a marketable product.
By Melanie Povlitzki (project leader), Christian Garrelts, Bilge Jacob, Christiansen, Ed Gar, Magdalena Rós Guðnadóttir, Reinis Anderson & Ali Abawi
November 2013
Project goal: To design a laptop desk that allows a full range of body postures – from floor seating to standing.
At the end of the weekend, I presented our design and business plan in front of a panel of experts and investors to receive feedback and advice. Later on, the idea was entered in the Venture Cup Idea Competition. Since then, I’ve posted the project on the “Wall of Opportunities” at the DTU Skylab, and met with various mechanical engineering students to receive specialized advice and assistance for solving the project’s main obstacle: structural design and engineering.