Celebrating the best in design and art direction worldwide, the ADC was looking to elevate its craft through its traveling exhibition, an awards night held in various countries around the world, showcasing the winning work each year. Following a successful rebranding initiative, this year’s exhibition would mark the dawning of a new era for the ADC brand. To help introduce the art deco-in uenced, craft-based branding, three innovative pieces were designed, combining analog functionality, intuitive technology, and captivating interactivity. A long chair peddled the best in broadcast. A carousel spun design, photography, and illustration winners. A harp struck a chord with motion design and interactive. In the spirit of craftsmanship, we brought our idea to life with our bare hands.

Chief of Creation - Philippe Meunier

Creative Direction - Marie-Élaine Benoît

Art Direction - Simon Chénier-Gauvreau

Industrial / Interior Designer - Félix Guyon (Les Ateliers Guyon)

Creative Direction (Technologie) - Kevin Sutherland

Interactive Designer - Philippe Hughes

Experience Strategy Director - Michael Turri