Back on stage.
Opera-lover or newcomer to the world of the classic – at the Bregenzer Festspiele, everybody is welcome. With an incredible scenery and program, the festival on Lake Constance gains a very unique diversity. A variety that can be enjoyed even more with the new Corporate Design by moodley brand identity.
Classics carry the visitors from the unique scenery of the impressive lake stage into their very own, special world. With the rebranding of the festival, moodley has brought back the Bregenzer Festspiele into the present and set the scene with an innovative guiding theme. Especially the artistic collages with their contrary colors and elegant abstractness stand out and work as primary style-defining elements in the design. In addition, different touch points – from playbill to sales package – have been developed and round off the new brand presence. Before and behind the scenes.
Client: Bregenzer Festspiele
Art Direction: Wolfgang Niederl, Natascha Triebl
Graphic Design: Viktoria Hohl, Marie Zieger
Consulting, Project Management: Lisa Haller