Campus Montréal II
Commercials

Advertising campaign celebrating the scientific research of HEC Montréal, École Polytechnique Montréal and Université de Montréal. This is a positioning campaign deployed under the banner Campus Montreal, which gives its name to the fundraising campaign conducted by the tripartite three prestigious institutions.
 
The ad Big Data, focuses on socio-economic issues of data management, information governing, smart city, health service, clouding, digital security... The ad Generation, focuses on scientific and socio-economic issues of aging, mobility, urban planning, manpower, health, active population, senior, grey power. The ad Electric Transportation, focuses on scientific and socio-economic issues of commuting, transport, electric cars, batteries, greener energy, alternative and public transportation.

Multidisciplinarity, the quality of research projects and the quality of peoples are the secret of Campus Montréal.
Team
Brand: Campus Montreal
Brand Manager: John Parisela
Client: Université de Montréal, HEC Montréal and École Polytechnique de Montréal
Strategies and communications: Raynald Petit, Office of Communications and Public Relations UdM
Agency: Commissaires
Creative Director: Pierre Laramée, Commissaires
Copywriter: Pierre Laramée, Commissaires
Film Director: Christian Langlois, Les Enfants
Executive Producer: André Gariépy and Céline Cellier, Les Enfants
Director of Photography: Jessica Lee Gagné
Production Manager: Stéphane Lajoie Guerin
Production coordinator: Julianne Le Pouezard, Les Enfants
Location manager: Karl Fodor
Production designer: Mélanie Truchon
Editor: Salvador Valdez
Production manager : Stéphane Gérin-Lajoie
Post production and VFX pictures: JP Boies, Fly studio
Music: Mathieu Lafontaine
Mixing: La Majeure
 
Campus Montréal II
Published:

Owner

Campus Montréal II

Advertising campaign celebrating the scientific research of HEC Montréal, École Polytechnique Montréal and Université de Montréal. This is a posi Read More

Published: