TVA id's
ads - vfx - film shoot - cinematography
4 TV idents for new season programs launching of TVA of Quebecor group, one of the most important television broadcaster in Canada. This campaign supported a large spectrum programs: series, live shows, comedy, news, games, movies... Here many TVA logos are reveal surrounding by liquid, powder, sparks, flower petals rain. They dynamic and photogenic elements are glorify by a extreme slow-motion effect and nice camera moves. They ID was shoot on a table top mode with the newest motion control german technology "The Speed Arm" and with an high speed camera 2.5 K at over 1000 fps. The result is poetic, fluid, organic, astounding.
The tv idents of the Canadian broadcaster TVA, make the shortlist at PROMAX BDA AWARDS 2015.
Team
Product: TVA, Quebecor Media
Clients: Benard Fabi and Salvatore Scali, Heads of TVA promo dept.
Creative consultant: Christian Langlois, mémoire liquide
Creatives: Thierry Fortier, David Tommassini, TVA promo dept.
Production: TVA in House
Producer: Stéphane Choquette
Film Director: Christian Langlois, mémoire liquide
Magician, VFX, props master, automation: Étienne Proulx
Production Designer: Mélanie Truchon, Sauterelle
Director of Photography: Fred Chamberland
Robot programmation: Shawn
Gaffer: Yanka Pelletier
Editor: Christian Langlois, mémoire liquide
Post, Previz, Color grading, Motion design: Thierry Fortier, TVA promo dept.
