均益添（JUNYITIAN），从探索益生菌的世界，到深度感知自然、科学与人的依存关系的深远意义，均益添始终秉承着对大自然的敬畏和对科学的严谨遵从，以人为本，取之自然，归于自然。FGD应邀为其打造全新的品牌视觉形象，识别符号的核心灵感提炼自“天、地、人”的品牌理念。简化细节，便于后期的传播与应用。本次包装设计我们需要考虑的核心问题是寻找视觉美感与包装法规的平衡点，在遵循法规的前提下，进行具体的项目执行，助力品牌更好的落地。
JUNYITIAN, from exploring the world of probiotics to deeply understanding the profound significance of the interdependence between nature, science and people, Junyitian has always been adhering to the awe of nature and rigorous compliance with science, people-oriented, and Of nature, attributable to nature. FGD was invited to create a new brand visual image for it, and the core inspiration of the identification symbol was extracted from the brand concept of "heaven, earth and people". Simplify details to facilitate later dissemination and application. The core issue we need to consider in this packaging design is to find the balance between visual aesthetics and packaging regulations. On the premise of complying with the regulations, we will carry out specific project implementation to help the brand land better.
Creative Director：Bigduanduan
Brand Designer：Shire Lai、Lanyanzai
E-commerce designer：阿伟
Year：2023
Email：info@infungo.com
