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    Image Campaign for a mattresses' manufacturer, based on the visual stereotype of the man, who cannot sleep, counting sheep.
    Published:
Image Campaign for a mattresses’ manufacturer.
The creative idea is based on the visual stereotype of the man, who cannot sleep, counting sheep.


Published in adsoftheworld, adeevee, welovead, adruby, coloribus, campaignsoftheworld

       Outdoor/Print campaign.
 
       Creative director: Alberto Berton
       Art director: Alberto Berton
       Copywriter: Alberto Berton
       Photographer: Saulius Serapinas
       Post Production: Cyclopas, Vilnius
      
       http://adsoftheworld.com/media/print/lonas_mattresses_sweet_dreams
       http://www.adeevee.com/2015/02/lonas-mattresses-sheep-outdoor-print/
       http://www.welovead.com/en/works/details/5cfweppAj
       http://www.coloribus.com/adsarchive/prints/lonas-sweet-dreams-20067255/
       http://www.adruby.com/print-ads/lonas-mattresses-sweet-dreams
       http://campaignsoftheworld.com/print/lonas-mattresses-14/
      TVC ad.
       Super translation: "Sweet dreams."
 
       Creative director: Alberto Berton
       Art director: Alberto Berton
       Copywriter: Alberto Berton
       Director: Saulė Norkutė & Otto Kylmala