Essential Homme is a men's fashion magazine that started in fall of 2010. I was the Art and Design Director through 2013. During that time the magazine evolved and changed, constantly trying to find it's identity.
Men's fashion magazines primarily exist in two worlds. One is the mainstream like GQ and Esquire the other is high production value coffee table type publications such as Man of the World. Essential's goal was to feature the hard hitting luxurious content of the coffee table publications while having a mainstream appeal.
In the begining the focus was to have more of a mainstream look and feel. As the magazine evolved and we began to zero in on our target audience the design shifted towards a more minimal design often found in the large coffee table style publications.
These are some of my favorite spreads from over a dozen differnet issues. Ast Art Director and the sole designer I was responsible for the magazine's overall design and the layout of content. I also edited and retouched most of the imagery in the publication along with some original ilustrations.
