The Hertz | Live In The Present - Merch Design

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LIVE IN THE PRESENT

Merch Design for Live In The Present 2023 by The Hertz

Merch design for The Hertz @thehertzofficial on their album release gig Live In The Present 2023.

A collection of thematic merch, including two t-shirt designs and a visual design for phone case, has been created by Welvermind under the concert theme of “Present”, for The Hertz @thehertzofficial on their album release gig Live In The Present 2023.

T-Shirt 01: Life is now.

T-Shirt 02: Live in the present.

Phonecase 01: The Present

[ overall concept ]
Inspired by the show key visual on creating the graphic of “Present” through optimising the details in the refraction of light to visualise the waveforms and frequencies that echo with the band’s philosophy - To All Frequencies.

On the Shirt 01: Live is now, we wanted to further emphasis the concept of "Present", which is about living in the moment and be grateful, thus we have the concept of having a small quote printing inside the right sleeve. In order to reveal the quote, people has to roll-up the sleeve, similar to unboxing a present.

Life is a present, so as this shirt.
Roll up the sleeve to discover the present of life - Today is a gift.