CLIENT
DataSense
DESCRIPTION
DataSense is dedicated to data analysis and business optimization for lucrative and insightful decision making.
The logo called "Data By Kusama" is a graphic representation of how I imagine Japanese artist Yayoi Kusama would interpret and visualize data. This concept is used across the whole visual identity system to create a branding solution that is playful and full of movement, balanced with a color palette that is minimalist, sober and actionable.
VISUAL IDENTITY | BRAND COLLATERAL | BRAND STRATEGY
