This is a love story
Or rather a continuation of a uniquely Sydney tale that has challenged and changed a nation, entertained and been told the world over.
For naming of Sydney Mardi Gras and the creation of its identity was more than just a rebranding exercise. It also signalled a new strategy and a farther reaching, more inclusive purpose that holds true to the past and looks to the future, appealing to a younger generation that no longer feels pressured to identify themselves by their sexuality. Now everyone who has a message of love to the world is invited and welcome to play a part.
A new chapter in the glorious Book of Mardi Gras where boy gets boy, girl gets girl, boy gets girl, and they all live happily married ever after.
I wrote this video to launch the new identity and help convey the reasoning behind this next step on the path towards unquestioned acceptance and equality for all. There were tears.
Two hearts, both equal, meeting and kissing to form the infinity symbol. Its simplicity and symmetry says it all without words: love for all time, love for all kind. For some it even whispers of the butterfly that adorned the 1978 poster, the first page in this epic story.
The party was a huge success. Some say the best ever. For the first time in years, it was totally sold out.
