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Innovation, invention, even originality, are too often mistaken for creativity. Creativity is all of those but with emotion and human connection. Ideas are key, execution is everything. I'm still trying to get there.
  • Senior Writer
    Idea Works — Sydney, Australia
  • Associate Creative Director, Senior Writer
    Moon — Sydney, Australia
  • Writer
    M&C Saatchi, Mark. — Australia
  • Writer
    Draftfcb — Australia
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Member Since: Mar 2, 2012