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Amanda Rezza, Alice Mortaro, Francesca Pizzutilo & Paolo Decaro
Iuav University of Venice
Iuav University of Venice
Category: Installation Design
Work title: Bociapocia
Country: Italy
Info
Alice Mortaro studied graphic design at the Carlo Anti Institute in Verona, from 2001 to 2006. She received her degree in Industrial and Interior Design from Milan’s Nuova Accademia di Belle Arti in 2009, then joined the Visual and Multimedia Communication Masters program at the Università Iuav di Venezia. From 2006 to 2009, Mortaro designed projects for exhibitions and showrooms commissioned by companies through Nuova Accademia di Belle Arti, and in 2009 spent three months in Nuova Accademia di Belle Arti's work-experience agency, Futurarium. Mortaro has also worked on the website Abitare, a design magazine. In 2011, she presented the interaction design project, "Voglia", by invitation, at the Design Expo of the Microsoft Faculty Summit.
Biography
Amanda Rezza earned her first degree in Virtual and Graphic Design from the Polytechnic University of Turin. Rezza worked for two years as a graphic designer at the advertising agency Kutcomm, inTurin. In 2010, Rezza began her first year for her pursuit of a Master's degree in Visual and Multimedia Communication, from Iuav University of Venice. She received finalist recognition from the 2009 European Design Award, Brand Logo category. Rezza was able to present her interaction design project "Voglia," by invitation, at the Design Expo for the Microsoft Faculty Summit. Rezza is currently attending a three-month internship in Fjord Madrid, and is Master's degree candidate.
Amanda Rezza earned her first degree in Virtual and Graphic Design from the Polytechnic University of Turin. Rezza worked for two years as a graphic designer at the advertising agency Kutcomm, inTurin. In 2010, Rezza began her first year for her pursuit of a Master's degree in Visual and Multimedia Communication, from Iuav University of Venice. She received finalist recognition from the 2009 European Design Award, Brand Logo category. Rezza was able to present her interaction design project "Voglia," by invitation, at the Design Expo for the Microsoft Faculty Summit. Rezza is currently attending a three-month internship in Fjord Madrid, and is Master's degree candidate.
Alice Mortaro studied graphic design at the Carlo Anti Institute in Verona, from 2001 to 2006. She received her degree in Industrial and Interior Design from Milan’s Nuova Accademia di Belle Arti in 2009, then joined the Visual and Multimedia Communication Masters program at the Università Iuav di Venezia. From 2006 to 2009, Mortaro designed projects for exhibitions and showrooms commissioned by companies through Nuova Accademia di Belle Arti, and in 2009 spent three months in Nuova Accademia di Belle Arti's work-experience agency, Futurarium. Mortaro has also worked on the website Abitare, a design magazine. In 2011, she presented the interaction design project, "Voglia", by invitation, at the Design Expo of the Microsoft Faculty Summit.
Francesca Pizzutilo attended scientific high school, then graduated from the school of Industrial Design, at the Polytechnic University of Bari. During the years from 2007 through 2010, she worked at an architecture firm in Bari. From June until August, she was an interaction design intern at DiBari Innovation Design in Milan. Pizzutilo is currently working on her thesis project regarding interaction design, pursuing her Master's degree in Product Design from the Faculty of Design and Arts, Iuav University of Venice. She has experience with computer rendering, including 2D and 3D modeling, image and video processing, and prototyping in Processing and Arduino. Pizzutilo's interests include graphics, electronics, photography, art, painting and handicrafts.
Paolo Decaro was born in Licata of southern Italy. Decaro earned his first degree cum laude in Industrial Design from Palermo University. His thesis was regarding the interaction between people, student-housing, and public places. Decaro is working as an interaction design intern at Frog Design in Milan. In 2010, he began his first year towards his Master's degree in Product Design, at the Faculty of Design and Arts, Iuav University of Venice. Paolo's interests are interaction design products and smart materials. Decaro has considerable capabilities in prototyping and drawing, and is fluent in English.
Description
BOCIAPOCIA is a system of educational and playful installations for children. it gives historic and artistic information about famous Venetian painters through a smartphone app which also involves the parents. But its main interaction is through a big brush which children use to discover an artist’s painting, projected onto the ground. The painting’s elements come to life, moving and speaking. Each installation is in a square, nearest to an important building related to the artist in question.
BOCIAPOCIA is a system of educational and playful installations for children. it gives historic and artistic information about famous Venetian painters through a smartphone app which also involves the parents. But its main interaction is through a big brush which children use to discover an artist’s painting, projected onto the ground. The painting’s elements come to life, moving and speaking. Each installation is in a square, nearest to an important building related to the artist in question.
Communication Objective
In a beautiful city of art like Venice, tourists can get excited visiting a long list of museums and architectures, but their children usually get bored because of the walking and the lack of games. BOCIAPOCIA is designed for 4-6 year-old children. They are curious and their brain absorbs information like a sponge, but their attention has to be attracted for them to be disposed to learn something. So this project is based on two teaching method: Learn by doing: the child uses a physical object, a big brush, to discover the colors and the elements of the painting; then he can change their dimension, orientation and position through different movement of the brush. He can use his imagination to compose a new picture and this action helps him to memorize the artwork and the information he has listened before. Listening: As a guide, parents have to help the child to find the installation's place in the city, and to download (with a QRcode) and tell the biography of artists to their child.
In a beautiful city of art like Venice, tourists can get excited visiting a long list of museums and architectures, but their children usually get bored because of the walking and the lack of games. BOCIAPOCIA is designed for 4-6 year-old children. They are curious and their brain absorbs information like a sponge, but their attention has to be attracted for them to be disposed to learn something. So this project is based on two teaching method: Learn by doing: the child uses a physical object, a big brush, to discover the colors and the elements of the painting; then he can change their dimension, orientation and position through different movement of the brush. He can use his imagination to compose a new picture and this action helps him to memorize the artwork and the information he has listened before. Listening: As a guide, parents have to help the child to find the installation's place in the city, and to download (with a QRcode) and tell the biography of artists to their child.
Tools used
Acrobat 9 Pro: management and visualization of informative material (presentations and drawings) Adobe Premiere Pro CS4 and After Effects CS4: editing of the animal's animations in the painting, and of the informative videos Illustrator: drawing of logo, mobile app graphics, flowchart and storyboard InDesign CS4: presentations' layout design Photoshop CS4: painting's editing to make it interactive, post-production of presentation's photos Soundbooth CS4: editing of videos' music and animal's vo
Acrobat 9 Pro: management and visualization of informative material (presentations and drawings) Adobe Premiere Pro CS4 and After Effects CS4: editing of the animal's animations in the painting, and of the informative videos Illustrator: drawing of logo, mobile app graphics, flowchart and storyboard InDesign CS4: presentations' layout design Photoshop CS4: painting's editing to make it interactive, post-production of presentation's photos Soundbooth CS4: editing of videos' music and animal's vo
Adobe Tools
Acrobat 9 Pro, Adobe Premiere Pro CS4, After Effects CS4, Illustrator CS4, InDesign CS4, Photoshop CS4, Soundbooth CS4
Acrobat 9 Pro, Adobe Premiere Pro CS4, After Effects CS4, Illustrator CS4, InDesign CS4, Photoshop CS4, Soundbooth CS4
