Virginia Opera
Concept: Rique Santiago, David Mühlenfeld
Role: concept, art direction, design
The Don, actually a stumbling drunkard?!
The Don, abusive to his employees?!
The Don, guilty of assault…and worse?!
That’s Fake News. But it’s Real Opera.
Because The Don isn’t some other Don. He’s DON GIOVANNI, the utterly deplorable star of Mozart’s 1787 masterpiece. And the star of a scrappy little campaign we’ve just put together for Virginia Opera.
Scenes from the opera were turned into clickbait headlines designed to tempt scandal-hungry (but culturally savvy) readers on both sides of the aisle. At the website you won't find any smoking gun; just lots of smoking hot news about the opera.
Which is as it should be. Because today, as ever, the cure for our culture is culture: art, drama, music, poetry, and that crazy melting pot of all that stuff—the powdered-wig-wearing, bustier-busting, men-in-tights-strutting OPERA.
