by Paola Torrenegra
A fridge, that doesn´t need electricity to operate.
This is the first Coca-Cola fridge that keep the product fresh in places where high temperatures are unbearable and the electric supply doesn´t exist. This is the beginning of an industrial production
that may reach many places with the same need.
A fridge with a design based on ancient cultures that cooled the air through water evaporation.
It takes advantage of sun heat in 2 different ways:
First, a plant is watered and when the water is evaporated, this causes a chamber to be cooled down.
And second, sun heat is captured by a parabolic mirror and it is used to turn a gas into liquid,
creating an even higher cooling effect.
Product Design - Paola Torrenegra
Technical assistence - Sarah Suarez
Design Assistence - Aura Maria Osorio
Engineering support - CIF (Centro internacional de Física)
Video copy writer - Camilo Carvajal
Video Art Direction / Creative Direction - Fernando Belloti
Creative Direction - Fernando Hernández
Video Art Direction - Diego Almanza
Video Producer - Colombo Films (Dir. Andrés Cortés)
