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Visual identity proposal for a family sushi restaurant chain.
Kuma Sushi Restaurants Visual Identity
Kuma Sushi Restaurants pretend to be an alternative to traditional fast-food options. As a sustainable sushi restaurant, they want to enlighten people that it's possible to eat fast, healthy and at the same time being environmental conscious.
Eating at a Kuma Sushi Restaurants should be a enjoyable experience for all family.

Excerpt from brand visual guidelines

Kuma Sushi restaurant card

KUMA is the brands mascot, a funny and energic bear, always ready for some fresh fish.

The Kuma Juice Cup - promoting the Kuma Sushi Slice Game

POS Poster