Sport + it's a tv channel that wants to focus on user experience as a differentiating factor, offering special interactive features and giving more power to the user.

A signature was created based on these assumptions: 
'It's like you're there.' r
The audience it's wide, age group 16 - 50, very confortable using new technologies, that are keen to take control and love sports, from skateboarding to football, or even golf.
The audience likes the feeling of belonging, so besides the technology, the aesthetics should meet the latest trends, with a strong and dynamic character, keeping it simple at the same time.
Logo development
Over colours
White Background
Black Background
Sport+ Ident Screen - Rally Example
Sport+ Ident Screen - Football Example
Sport+ Ident Screen - Golf Example
Sport+ Show AD Example
Next Show Layer
Football on air graphics - Example 01
Football on air graphics - Example 02
Football on air graphics - Example 03
News - on air graphics - Example 01
Football on air graphics - Example 02
SPORT+ Interactive mode
Interactive mode - Example based on a Golf Tournament
When clicking on the 'i button', the user will have access to a rich selection of information about the event:
- Tournament Schedule
- Information about Golf Course (Map / Photos / Technical Info)
- Access to the cameras specially mounted for the event
- Tournament General Stats
- Player Stats ( player performance and history)
- Message system in real time
Interactive mode - Golf Tournament - Player Stats Example
Interactive mode - Golf Tournament - iCamera Example
Interactive mode - Exit
Using the SPORT+ APP, the user will have acess to the same interactive content while watching the show on TV.