Branding of luxury bag shop Demanet located in Halle, Belgium. A collaboration of Alexandra Mendes with Creneau Int team, who designed the luxury store interiors. Baroque elements behold a family tradition, femininity & elegance. For a chic & sophisticated ambience, a posh graphical language was created, further implemented in interior graphics. Special printing techniques add the final touch: black on black printing, thermo ink, varnish vs. matte.