On Board Signs & Flyers
Costa Crociere
For this project an accurate analysis of the existing and of ships' communication needs was carried out, the goal was to bring communication coherence and a better communication planning. It was necessary to produce templates that could be modified by the individual ships and that could be printable on board (some ships in black&white, others in color according to each possibilities). So we thought about pre-printed sheets with pattern and icon/logo (different depending on communication needs) on which the textual and photographic part can be printed later. Project developed at Costa Crociere, On Board Retail Experience team.