Domitilla Biondi's profile

Moby's 2013 mobile web


 
Moby Lines needed to restyle its existing iPhone app, considered old and incomplete.
After preliminary considerations we decided to re-design it completely, so we started back from wireframing.
 
Suddendly the client decided to create a web app insted, so they could manage all the devices' contents at once. They then moved from a native iPhone app to a mobile web app that soon become a m-site too. 

The brief was to design a native-app look & feel experience. We concentrated our job on friendly UX and stylish UI, forcing the initial graphic proposal to use web fonts and surpass tecnichal web limitiations as much as possible.
 
The mobile website sets probably the basis for future complete desktop web site restyle, according to responsive design rules. See the desktop web site case history here.
 
Architecture, hi-fidelity Wireframes, UI, UX analysys
Graphic design
Few pages of the web app final version.
Moby's 2013 mobile web
Published:

Moby's 2013 mobile web

Moby Lines web app / mobile version, designed to look & feel as a native app, pushing technical web limits to the edge of UI, as much as possible Read More

Published: