Trubbiani Fabbrica di Biciclette
The challenge: Everything began with Vittorio, at the end of 1800’ in a small village of one of the many of the Italian countrysides, he had the idea to begin to build the first bicycles. They had to be faster than donkeys or horses. In the period between the first and the second world war, Amedeo, the son of Vittorio, made to maintain the company alive and active. it was after the second world war that young Ferdinando, by many considered the founders, although still young decided to give an impulse to the company. The company began to sell outside the usual territory, even abroad. Years after with the entrepreneurial maturation of Ferdinando, while maintaining a small footprint, Trubbiani Bicycles began to be seen in the whole Europe. In Trubbiani, there is a say: one man one bicycle.
The concept: We were asked by AlbatrosCube Social Media Workshop to design and deliver the company’s brand new logo as well as the product catalogue design for the bicycles. It had to be fresh, clean and corporate by highlighting the bicycles’ characteristics. We followed a minimal, fresh and modern approach by combining the corporate product photos with clean typography and giving each category a different colour.
Client: AlbatrossCube, Social Media Workshop