Enjoy the moment
For a Formula 1 driver, a TV car commercial is just another one of a long series.
That’s why Daniel Ricciardo – Renault Formula 1 Team racing driver – instead of following the director’s instructions, will have fun discovering all the technologies of the New Renault Clio.
The ending? Watch the video and Enjoy the moment.
Agency: Publicis Italy
Global Chief Creative Officer Publicis WW & CCO Publicis Groupe Italy: Bruno Bertelli
Chief Creative Officer Publicis Italia: Cristiana Boccassini
Creative Director: Stefano Battistelli
Digital Creative Director: Massimo Guerci
Art Director: Dario Citriniti
Copywriter: Giovanni Coviello
House of production: Mercurio Film
Director: Augusto Zapiola
DOP: Nicolaj Brüel