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Detroit Department of Transportation (DDOT)
Detroit Department of Transportation (DDOT)

As part of the resurgent Motor City infrastructure, a world-class 24/7 transit experience is being developed, complete with greater frequency and free wifi. Accordingly, Graham Clifford went through the gears to create a symbol based on a custom drawn double D conveying positive motion, a connective loop and better all-round service to the community – with an added dot as a tip of the driver’s cap to the original 1974 mark. 
Credits
Client: Detroit Department of Transportation (DDOT), Agency: Lafayette American, Chief Creative Officer: Toby Barlow, Head of Design: Meg Jannott, Designer: Robert Buber, Design: Graham Clifford.




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Detroit Department of Transportation (DDOT)
45
748
2
Published:
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Multiple Owners
Satellite Agency

Detroit Department of Transportation (DDOT)

45
748
2
Published:

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